Galaxy Nexus vs. everything else
In the market for a new phone?Google is poised to launch the Samsung designed Galaxy Nexus in the next few days. If you consider the specs, it is well ahead of any other handset on the market… it’s slimmer, lighter, faster, got a bigger screen, an...
The presentation genius of Steve Jobs
Steve Jobs was a master of the presentation. Here are 11 tips we can learn from him:1. Planning in AnalogStart with pen, paper, whiteboards – never start with the words until you have a plan2. Creating a Twitter-Friendly DescriptionMake it easy fo...
Never mind the iTunes, here's Google Music
Google have just wrapped up their Google Music launch event in LA.It includes deep integration with Android, but also web and iOS apps. Currently only available in the US (although expect that to change very soon).Key highlights from the announcem...
Heinz ketchup augmented reality
Heinz have done it again... After making waves as one of the first FMCG brands to capitalise on the Fcommerce craze, they have now launched an augmented reality experience for iphone and android users via blippAR. Simply hold your phone up to your...
Google+ branded pages finally here (with deep Google search integration)
In a nutshell:- After a long wait, Google have now launched branded pages- They are similar to Facebook pages- There are restrictions around circles to protect individuals’ privacy (eg. a brand can’t add you to a circle unless you’ve added it firs...
Radiohead // The secret truth behind the number 10
Ten years after OK Computer shocked the world, Radiohead released In Rainbows on October 10 (10/10). Though no one was expecting the album to be released until 2008, Radiohead announced In Rainbows just ten days in advance. In Rainbows, which cons...
Amer Iqbal, Deepend Business Director, featured in AFR BOSS Magazine
Deepend’s Business Director, Amer Iqbal, was featured in Friday’s edition of Australian Financial Review’s monthly BOSS Magazine. The regular column “Dress Code” focuses on the uniforms and unwritten fashion rules within various professional indus...
Facebook And eBay Team Up To Breathe New Life Into Social Commerce
Watch out… the way you shop is about to change. Social Commerce has been around for about a year now, but has had a relatively slow start. While gamers have been comfortable with shelling out their hard earned cash within social media environments...
Gibson Firebird X // The first guitar with its own app store
I’m not quite sure what it is or how it works, but it sounds like a really cool idea: Gibson’s new Firebird X is the first computer in a guitar. It is open source so all you developers can create your own apps for it and sell them through the Gibs...
Facebook's Smart Lists: Real Friends Again
Key highlights from this article: Facebook’s defining feature was bringing real identities online: real names, real pictures, real friends. Facebook’s new smart lists are just like Google +’s circles – only better. Whether it’s a cop...
Is that a wallet in your pants...?
Introducing Google Wallet – just tap your phone and go.It’s more secure than your current credit card, but you’ll probably need to hang on to your plastic for a little while longer until Google have finalised agreements with all credit card suppli...
George Costanza bringing Google Wallet to a phone near you - tomorrow
Google have been running a TVC featuring the famous scene from Seinfeld where George experiences a wallet fail. The good news is that Google Wallet is launching tomorrow (Tuesday September 19). The bad news (for now) is that it seems it will only ...
Thankyou Water FTW
amer22@thankyouWATER is a game changer. Are the big retailers paying attention? @woolworths, @ColesOnline - who's more switched on here?
UN Voices // Triple layer communication
This is an older campaign, but is a great example of how to design a communication framework. Channel mix was a convergence of print, outdoor, mobile and digital.In terms of user interaction, it works on three levels:1. Awareness – you can see the...
Live! Tonight! Sold Out!
If you’re as big a Nirvana fan as me, this will make you poop.To celebrate the 20th anniversary of the release of Nirvana’s classic album, Nevermind, their only concert ever shot on film (previously unseen) will be screened in cinemas across Austr...
Ariel Fashion Shoot: Facebook Game Installation
Here is a great piece of digital/social/real world convergence for laundry brand Ariel. It’s a seriously low engagement category, so in an attempt to give people a reason to engage away from the washing machine, Saatchi & Saatchi Stockholm teamed ...
RSA Animate - Drive: The surprising truth about what motivates us
An oldy but a goody - some insights into what really motivates people in professional industries. The carrot and the stick don't work as motivators when cognitive skills are required to perform your role - in these cases, the science indicates tha...
Stev Jobs // A career in crazy Taiwanese animation form
Courtesy of TechCrunch: http://techcrunch.com/2011/08/25/the-life-and-career-of-steve-jobs-in-crazy-taiwanese-animation-form/
Android sales overtake iPhone in Australia
Following in the footsteps of overseas markets, Android sales in Australia for the first time have exceeded iPhone sales – and it’s by a factor of 15%.Source: http://www.smh.com.au/digital-life/mobiles/smartphone-wars-android-topples-iphone-in-aus...