AR / VR

Digital Reality or Virtual Insanity?

  • A model to gauge how ready your business is for the age of AR/VR

    I know, I know… you’ve been hearing about VR since the 80’s. But this year will definitely be the year Digital Reality explodes and becomes a must-have for every business – right?

    When we get past the conversation about when AR/VR will hit critical mass, a strangely uncomfortable question arises: is your business actually ready for the revolution? What’s your strategy and how will you demonstrate ROI?

    The Digital Reality Maturity Model is a framework that corporates can use to assess where they are on the readiness scale and inform pragmatic decisions to get started, scale over time, and make the virtual a reality.

    • Presented at TechXLR8 and AR/VR Conference

    • Maturity model has been used to develop AR/VR strategy for a number of organisations

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