A model to gauge how ready your business is for the age of AR/VR

I know, I know… you’ve been hearing about VR since the 80’s. But this year will definitely be the year Digital Reality explodes and becomes a must-have for every business – right?

When we get past the conversation about when AR/VR will hit critical mass, a strangely uncomfortable question arises: is your business actually ready for the revolution? What’s your strategy and how will you demonstrate ROI?

The Digital Reality Maturity Model is a framework that corporates can use to assess where they are on the readiness scale and inform pragmatic decisions to get started, scale over time, and make the virtual a reality.

• Presented at TechXLR8 and AR/VR Conference

• Maturity model has been used to develop AR/VR strategy for a number of organisations

• Article capturing key presentation points