5 Ways to Innovate and How To Impact form an exclusive partnership for ANZ
(L-R) 5 Ways to Innovate CEO Amer Iqbal, How to Impact MD Matt Whale and GM Lara Dolz, and 5 Ways to Innovate Commercial Director Roshan Chhotu in Sydney on Friday, August 16 2024, announce their exclusive partnership to deliver Corporate Innovation services to enterprise customers in the ANZ market
SYDNEY, August 16, 2024 - Innovation consultancy 5 Ways to Innovate are proud to announce they have entered into an exclusive partnership with award winning innovation agency How To Impact to bring their groundbreaking corporate innovation system to the Australia and New Zealand markets. The two companies are aligned in their mission to close the innovation gap that is causing 80-90% of corporate innovation efforts to fail. The partnership was formalised after an intensive three-day academy in Sydney where the How To Impact team were trained and certified on the system.
5 Ways to Innovate have worked extensively with global client organisations from the US, Asia, and Europe. They established their first agency partnership in April 2024 to penetrate the UK market. This latest partnership with How To Impact marks a significant investment in the ANZ market, demonstrating the company’s belief in the region’s ability to deliver world-class innovation.
Speaking of the partnership, CEO of 5 Ways to Innovate Amer Iqbal said: “We’re incredibly proud to be partnering with How To Impact to serve the Australia and New Zealand market. I spent the first decade of my career in Australia and have had the opportunity to work with many of the nation’s largest corporates and consulting firms. I can honestly say that How To Impact have been one of the most impressive innovation agencies in the region, and I look forward to seeing the great results they will deliver for their clients using our system.”
Matt Whale, Managing Director of How To Impact: “We have been delivering award winning work for almost two decades by helping our clients make sense of complex challenges. We have a number of unique tools and frameworks, including academically-grounded innovation performance frameworks and mindsets, but know that strategic design has a rich seam of expertise to borrow. We believe passionately in the power of innovation mindsets paired with the right systems and processes to unlock problems, and are always looking to grow our community of practice with like-minded thinkers. This partnership with 5 Ways to Innovate will help us deliver even more value to our clients by addressing the fundamental blockers that are holding them back from maximising the effectiveness of their innovation investments.”
5 Ways to Innovate helps companies expand by focusing on innovation outputs, generating new features, offerings and business models. Co-founders Amer Iqbal and Roshan Chhotu have 30+ years of combined experience leading change initiatives at Facebook, Google, Deloitte and Accenture. They developed their framework after analysing 100 companies and discovering that most failures occurred because of a lack of structured innovation systems. Since then, the 5 Ways to Innovate system has helped dozens of Fortune 500 companies reinvent themselves to build the business of tomorrow.
How to Impact has been delivering Innovation and Strategic Design solutions since 2008 in Australia, New Zealand and more recently in Asia-Pacific and North America. As a boutique consultancy, How To Impact focuses on three key areas of practice: Innovation Strategy, Capability and Execution. They have delivered industry leading work for global brands including Canon, KFC, Nestle and Microsoft. They are proudly part of the Deepend Group, an independent, digital communications and innovation consultancy group.
