SCVNGR - The whole world is a game

This TedX talk (12 mins) is supposed to be about an upcoming new application called SCVNGR (scavenger) -  the next evolution of Foursquare. It’s actually a really interesting talk on the dynamics of game design and it’s crossover with social / community creation.

http://www.ted.com/talks/seth_priebatsch_the_game_layer_on_top_of_the_world.html

A couple of good reads:

-          SCVNGR / AT&T partner to promote new Samsung phone through social game based on challenges - http://techcrunch.com/2010/08/24/scvngr-samsung-captivate/

-          The New Games People Play: How Game Mechanics Have Changed In The Age Of Social: http://techcrunch.com/2010/08/01/the-new-games-people-play-game-mechanics-in-the-age-of-social/

-          SCVNGR Launches Support For Facebook Places - http://techcrunch.com/2010/08/27/scvngr-facebook/

And here’s their Crunchbase profile: http://www.crunchbase.com/company/scvngr